The Myer Market Mission Statement
The Myer Market is a place for Australians to discover a curated range of inspiring local and international lifestyle brands, anchored in home and entertainment. The platform is a user-friendly and content-rich online shopping destination, powered by Australia’s biggest Department store.
The Myer Market fulfils a demand from Myer’s core customer base for an Australian-owned online portal. And importantly an online portal that offers an e-commerce experience at scale, one that can bring together all the lifestyle brands Australian consumers love, along with many that they don’t yet know.
Myer knows and understands the Australian customer and facilitates an easy and trusted shopping experience, where shoppers will earn MYER one shopping credits, be able to return items purchased online at any Myer store, use Myer gift cards, be protected by Myer’s ‘No Regrets’ policy and expect the same shipping terms as they currently receive at myer.com.au.
The Myer Market champions a wide range of lifestyle brands. Be it big international brands offering the latest global trends, inspiring new ranges and eclectic items from far-flung destinations, or boutique Australian brands offering locally-sourced product, designs and ranges built with the unique Australian culture and climate in mind. Across furniture and homewares, outdoor living, recreation and gardening, kids and baby, luggage and travel, appliances and technology, stationery, books, pets or parties and experiences, The Myer Market is Australia’s premier lifestyle destination offering unparalleled convenience and choice.
The site’s inspirational content and in-built seller rating system provides a new online experience for Myer customers. Australians don’t buy things, they buy the memories and moments that those things will bring. And so, by layering emotion into the shopping process and giving people ideas and inspiration via on-site content, The Myer Market creates both an on-site and off-site ecosystem that keeps people coming back and draws people in. Customers can rate their favourite sellers and brands through in-built seller ratings, ensuring that quality and service expectations are continually met.