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100 Things Every Designer Needs to Know About People

Now $33.80 $43.95

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Description

A designer's guide to creating engaging user experiences using 100 key psychological principles to understanding behavior

  • Real science and research combine with practical examples to deliver a guide every designer needs by their side.
  • Design intuitive and engaging print, web, applications and products that match the way people think, work, and play.
  • Readers will be able to increase the effectiveness, conversion rates and usability of their own design projects by understanding conscious decision-making.

If you want to design intuitive and engaging web sites, apps, print materials or products, then you need to know the psychology that underlies people's behavior. 100 Things Every Designer Needs to Know About People explores both the foundational and the latest research in the psychology of the conscious mind and applies it to design. What grabs and holds attention on a page or screen? What is more important, peripheral vision or central vision? How much information is too much at one time? How do you motivate people to continue on to the next step? What line length should you use if you want people to read text on or offline? What about color? Imagery? Does font type really matter? These are just a few of the questions that the book answers. This book is not just a set of guidelines, but a deep dive into what makes people tick. Dr. Weinschenk shares the psychology research and shows lots of examples so that you can design intuitive and engaging print, web, applications and products that match the way people think, work, and play.

Type: Technology Books
Availability: Buy online
ID: 100736065

9780321767530

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**$6.95 Per Order**

Delivery Times

Please note the advised Delivery Expectation noted on the item listing will include both the shipping and handling time and the average delivery times to metro areas within Australia.

Once an item has shipped from the Booktopia Distribution Centre you will receive a Booktopia Shipping Notification. This is your confirmation that your parcel has been dispatched from the Booktopia Distribution Centre and also contains your Tracking Code to follow the progress of your parcel.

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Sydney Metro 1-2 Business days
NSW Country Areas 1-3 Business days
Metro: Brisbane, Melbourne, Canberra 2 Business Days
Metro: Adelaide; Hobart 3 Business Days
VIC/SA/QLD Country Areas 3-5 Business days
Metro: Perth, Darwin 4-5 Business days
WA/NT/TAS Country Areas 5-9 Business days (in Booktopia's experience)

These times are as advised our delivery partners and can vary, especially during peak times so please allow sufficient time for delivery after an item has been dispatched from the Booktopia Distribution Centre when ordering titles that are required for a gift or a specific date.

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At Booktopia we understand booklovers and know that, sometimes, you might need to return your purchase. Our returns policies are listed below. Please retain your proof of purchase. Simply follow the instructions below and we will do the rest.If you have any concerns about the item you have received then please ensure you contact customer service first through your Myer account. You will receive an answer back within 1 business day.

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About this seller

Welcome to the Booktopia Myer store. Booktopia is a 100% Australian-owned online-only retail store selling books. We have a 13,000 square metre Headquarters and Distribution Centre in Sydney where we normally stock around 650,000 books ready to ship. All of our books are offered at a discount, so you are sure to find a bargain.

100 Things Every Designer Needs to Know About People

Now $33.80 $43.95

Ships within Australia
Buy online only
Become a MyerOne member and earn 66 points on this purchase

Share

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